Have you ever heard of shadowban on Instagram? Whether or not you have heard about it, you must have seen numerous posts about decreasing reach and visibility. And the content does not show up on the Explore page! Now, what is the Explore page? When you build your presence on Instagram, you rely on the explore and hashtag pages to increase your reach and audience. The explore page is where your content appears so your account is easily discoverable, and you can reach out to more people. But when your content doesn’t seem to show up, it is disheartening. Have you spotted a drop in your Instagram engagement? Your activities do not appear, and your account does not exist! This is Instagram Shadowban.
Do you want to grow your Instagram presence and learn about the shadowban concept in detail? The blog covers everything you need to know about it, including what is Shadowban on Instagram, its causes, how to fix it, and how to avoid getting penalised. So, without further ado, let’s dive in!
So, when does a shadowban on Instagram happen? It usually occurs when you fail to comply with the community guidelines of the social media platform. This could imply that the platform finds your posts misleading or inappropriate. If you use irrelevant hashtags or publish content that violates Instagram’s guidelines, you may notice a decrease in your reach because the algorithm does not push your content.
Since you do not receive any notification from Instagram regarding why you are shadowbanned, you need to figure out whether the algorithm promotes your content. Discussed below are the reasons for shadowban on Instagram yourself:
Spam activity on Instagram includes overdoing something or finding ways to trick the algorithm. Doing one or all the activities mentioned below is considered spammy:
These actions may increase engagement but can also be among the reasons for shadowban on Instagram. The platform wants your audience and others to discover content naturally and organically.
Broken hashtags are one of the main reasons for shadowban on Instagram. Sometimes, famous hashtags are flooded with improper content, generally from bots and fake accounts. When such incidents happen, the platform deletes the hashtag and restricts its use. If you use such hashtags, the algorithm will prevent your other relevant hashtags from ranking and can also lead to a blocked account.
Are you shadowbanned on social media? Discussed below is how to remove shadowban on Instagram:
By now, you know what an Instagram shadowban is and how you can find out if you are really shadowbanned. Now it’s time to understand how to avoid shadowban on Instagram. The best way to avoid getting shadowbanned is to create original content. Your post should be valuable and follow the community guidelines. You should keep up with the rules and regulations when boosting engagement and growing your audience. Although this may take a long time to grow your engagement, remember the saying: Slow and steady wins the race. Going slowly with social media growth protects you from shadowbanning, and you won’t be penalised.
The first step for the Instagram shadowban check is to upload content with unbanned hashtags. Ask someone who doesn’t follow you to search for the hashtag. If your content does not appear in their search, you are shadowbanned.
If you have a professional profile, you can use it for the Instagram shadowban check. Use account status to see if the social media platform recommends your posts. You can see if your post has broken any rules and take steps to correct it.
Shadowban on Instagram can be frustrating, restricting visibility and engagement without prior notification. These often arise due to too much hashtag use, inappropriate behaviour, or violating community guidelines. If you think you are shadowbanned, take a break, review your content, and interact with your audience and followers genuinely to fix it. The best way to tackle Instagram shadowbans is prevention: keep yourself up-to-date with the rules and regulations and engage authentically. A healthy organic approach will safeguard your account from shadowbans and help you build better credibility. By following the rules, regulations, and guidelines, you can enjoy constant growth and visibility.
Looking for the best digital marketing company in Bangalore to grow your Instagram presence without getting penalised? Connect with Innovkraft Inc. today and let’s navigate the intricacies of social media with the right approach and strategies!
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